If you are looking for promoting your website or interested in digital marketing, you must know what actually is SEO. If you are beginner then this SEO in Nepal guide will help you to know about digital marketing in detail.
What is SEO?
SEO is the short form of “Search Engine Optimization”. It is the process of getting online visibility or on the top of organic results on the SERP (Search Engine Result Page) through organic method.
It is important for you to get higher ranking or exposure of your brand online for free. This is to understand for you if you are seo practitioner or a beginner looking for promoting the website.
Before doing SEO, you must be familiar with some topics Search Engines, Keywords, SERP and techniques which we are listing hereby.
What are Search Engines?
In basic, search engines are search and answer machines. It reads all the contents, images, videos and web pages available on internet processing (crawling and indexing). Then it publishes the contents matching the query input by visitors in a order 1-10 in 1 page.
What is a Keyword?
Keyword is simply a phrase or word that the user type in search engines. People use it to search something in internet.